Kelsey Seidler
Kelsey Seidler serves as the managing editor, digital, at LPM Media Group/LP Magazine. In its 17th publishing year, LP Magazine is the leader in news and educational publication for the loss prevention professional.
Prior to her work with LPM, she served as a managing editor for two trade publications in the manufacturing industry. Responsibilities included content development and editorial planning, content optimization and search engine optimization, e-newsletter production, creation, layout, and design, social engagement and more. .
Kelsey recently finalized a master’s degree in technology and communication through the University of North Carolina’s School of Media and Journalism focusing on digital media technology, journalism, design and strategic communication. Kelsey holds a Bachelor of Arts degree in English from Denison University in Granville, Ohio, where she graduated cum laude. While at Denison, Kelsey worked on a number of large-scale projects that advanced her interests in digital media and developed her skills with emerging technologies, including digital photography and podcasting.
Kelsey is based out of Charlotte, NC, and belongs to several professional and community-focused organizations. You may reach her at kelseys [at] lpportal.com.
SOCIAL MEDIA
Kelsey Seidler (LinkedIn)
CASE STUDY: Using AI to Detect Fraudulent and Abusive Employees
Artificial intelligence tools are now becoming a seamless part of our everyday lives. Just ask Alexa. Or Siri. Or the customer support chatbot for Lyft, Spotify, or Whole Foods. It stands to reason that retail loss prevention should be leveraging this new, valuable technology for its own toolkits as well.
How to Rock the Pocket Protector Look
A feature article in the October 2018 issue of LPM Online by Jac Brittain, LPC, examines the ways in which LP pros once applied analytics to business data and the more advanced types of data used in the retail space today.
Actions and Outcomes
Following are a few article summaries that can provide you with a small taste of the original content available to you every day through...
Could Geospatial Predictive Analytics Help Us Get Ahead of ORC Adversaries?
The use of geospatial predictive analytics as a key tool in the fight against organized retail crime (ORC) is the subject of a feature article in the October 2018 issue of LPM Online.
RILA Student Mentor Program and The Kroger Co Tackle Grocery Shrink with Data
Students from the Retail Industry Leaders Association (RILA) Student Mentor program worked alongside the asset protection team from The Kroger Co to dig deep into the data and use predictive modeling to help make recommendations about problem areas.
Chad McIntosh’s Legacy at Bloomingdale’s Loss Prevention
The amount of change Chad McIntosh has seen with Bloomingdale's loss prevention department over the years has been remarkable. Read more in the exclusive interview in the September-October issue of LP Magazine.
The Future of Facial Recognition Tech, According to Retail
"Driven by improved accuracy, speed, and an increased need for enhanced surveillance and monitoring, the global facial recognition market is predicted to grow from $3.85 billion in 2017 to reach $9.78 billion by 2023."
The Latest Credit Card Fraud Statistics and Insights
The latest data reveal that criminals aren’t giving up on card theft; they are just changing their tactics. This post provides a snapshot of recent credit card fraud statistics so that you can stay informed.
Loss Prevention Issues Are Law Enforcement Issues
According to a 2017 National Retail Federation survey, organized retail crime (ORC) is on the rise. That's useful information for corporate industry executives, but loss prevention professionals in stores—those who see loss prevention issues like ORC every day—are well aware of the problem.
Law Enforcement Partnerships with Retailers Can Be a Valuable Resource
Law enforcement partnerships with the retail community can establish a foundation of mutual support. When agencies, retail investigators, and prosecutors make a sincere effort to share information in response to ORC concerns, they are more likely to resolve issues and make arrests that can halt theft operations.
