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Zebra Technologies and RILA Announce Strategic Partnership to Further Retail Innovation

Zebra Technologies has recently announced its strategic partnership with the Retail Industry Leaders Association’s (RILA) (R)Tech Center for Innovation. The partnership will focus on identifying and harnessing emerging technologies to the benefit of the global retail industry.

“Zebra is excited to partner in this effort to co-innovate, develop and offer new offerings, working with top retail executives and operational leaders. A critical goal for retailers is building a culture of innovation which we aim to help achieve. We look forward to our continued work with RILA as we develop next-generation offerings that will fulfill industry needs and expand operational visibility to improve the overall customer experience,” said Tom Bianculli, chief technology officer, Zebra Technologies.

“Zebra’s proven leadership in innovative retail technology along with its record as a committed RILA partner makes the company an ideal partner for the Center. We look forward to working together on future endeavors that benefit both retailers and consumers,” said Adam Siegel, senior vice president of innovation for RILA.

RILA and Zebra are partnering to further their shared vision of bringing emerging technologies that will enhance and enable solutions to address the challenges retailers face in a dynamic environment. One area of focus will be data security and sharing. Retailers are generating vast amounts of actionable data about processes and assets that can be leveraged to transform their operations to improve business performance and outcomes. As the retail industry leverages an increasing amount of real-time data to transform operations and the customer experience, both Zebra and RILA will have a focus on data security. This area of data security is just one domain example that represents their mutual expertise and broader involvement with the entire retail community.

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In addition to partnering in the (R)Tech initiative, Zebra is a sponsor and partner on RILA’s Asset Protection Leaders Council, which includes senior executives in retail focused on asset protection, loss prevention and risk management.

“As a participant in its Asset Protection Leaders Council, Zebra is engaged in advancing RILA’s broader ability to support and enhance its charter to reduce shrink in retail. Our joint efforts combined with our focus on bringing innovative solutions to market will allow retailers to focus on future growth,” Ed Tonkon, president, Zebra Retail Solutions, Zebra Technologies.

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