Tag: retail traffic counting
Why It’s Critical to Use Retail Traffic Counters
Traffic and conversion analytics focus on what happens before the transaction is recorded in your POS or CRM system...if one is ever recorded at all. That's what makes traffic and conversion data especially useful. Together, they tell us about the sale we almost had.
How to Turn Retail Traffic Insights into Better Business Results
Do your physical stores have a system in place to collect accurate traffic data? Are you using that information and applying those insights to...
Brand Protection Requires a High Bar for LP’s Business Partners
Many characteristics comprise a retailer—products, price, customer service, store design, and more. Nothing, however, has a more profound impact on potential customers than how they feel about a retailer.
FLAORCA Board of Directors Meeting to Be Hosted by The Zellman Group
The Zellman Group will be hosting this year’s board of directors meeting of the Florida Organized Retail Crime Association (FLAORCA). This quarterly meeting will...
The Zellman Group Opens Orlando Office
The Zellman Group recently announced the opening of its new office in Orlando, FL. The Zellman Group’s Orlando office will become the center of...
The Zellman Group Awards Scholarship to Walgreens AP Manager
The Zellman Group would like to thank everyone who participated in the LPC Scholarship Essay Contest. "We are thrilled with the number of submissions...
The Zellman Group Awards Scholarship to Rite Aid Team Member
The Zellman Group would like to thank everyone who participated in the LPC Scholarship Essay Contest. "We are thrilled with the number of submissions...
The Zellman Group Awards Scholarship to Five Below’s Regional AP Manager
The Zellman Group would like to thank everyone who participated in the LPC Scholarship Essay Contest. "We are thrilled with the number of submissions...
The Zellman Group Awards Scholarship to Bed Bath & Beyond’s Regional LP Director (Midwest-Detroit)
The Zellman Group would like to thank everyone who participated in the LPC Scholarship Essay Contest. "We are thrilled with the number of submissions...
The Zellman Group Awards Scholarship to Beall’s Market LP Manager
The Zellman Group would like to thank everyone who participated in the LPC Scholarship Essay Contest. "We are thrilled with the number of submissions...