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Rite Aid Banned from Using Facial Recognition by FTC

Rite Aid will be prohibited from using facial recognition technology for surveillance purposes for five years to settle Federal Trade Commission charges that the retailer failed to implement reasonable procedures and prevent harm to consumers in its use of the technology in hundreds of stores.

Face Matching Leads to Big Wins for Retailers

With a more educated consumer base and most of the controversial actors having gone under or changed practices, the face matching's true potential is becoming clear.

Without AI, Humans ID Faces Correctly Just 23% of the Time

Humans assisted by AI face matching technology were three times more likely to correctly identify a subject’s face than without Al, according to new research.

Prevent Violence, Protect Employees and Customers

Join the Loss Prevention Foundation and FaceFirst to learn from industry leaders about exactly how modern, accurate face matching technology transforms your existing, passive CCTV into a proactive, real-time violence prevention tool.

Proactive Face Matching Stops Active Shooter Threat

Active shooter incidents in 2021 spiked by 52.5 percent from 2020. In response, retailers are quickly adopting technologies, including face matching, that offer advance warning of threats.
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