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Top 75 global brands

Five Most Valuable Global Retail Brands in the Age of COVID-19

Brands will matter more in the world the virus leaves behind, and those that work now to build trust with an essential, authentic purpose will be survivors.

Nike and the Post COVID-19 ‘New Normal’ Disruptive Future of Retail

This article summarizes the COVID-19 China’s “new retail” strategies, generational commerce transformation trends, and the latest global and regional retail sales forecasts post the pandemic, as well as uses Nike's response as an example of the positive actions taken by retailers during the health crisis.
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