Southern Imperial has recently announced its joining with FFR Merchandising, under the siffronTM brand. The siffron brand reflects the strength of the combined businesses that, together, possess the ability to deliver improved service levels, broader product selection, and increased manufacturing sourcing options.
“We believe the siffron brand symbolizes the positive and high-energy relationships both companies have with their customers today,” said President and CEO Steven Vandemore. “It not only denotes the stability and growth we have enjoyed as separate businesses throughout our rich histories but more importantly as a combined company, the brand symbolizes the enhanced value we expect to deliver to our customers on a daily basis.”
While the name has changed, it is important to note at this time there is no immediate change in how customers will transact business with either Southern Imperial or FFR Merchandising. Both companies will continue to promote their respective offerings to customers, and all orders for those items will continue to be placed through the offering company. Over time, however, both companies are expected to integrate seamlessly into one under the siffron brand.
Southern Imperial was established in 1956 producing threaded wire products in a 3,000-square-foot factory. Today, Southern Imperial is a global manufacturing and distribution company, servicing both the retail and brand manufacturing trades. Loss prevention products include intelligent solutions like LM TagTM, SONIQTM hook, SONRTM system and the TurtleTM, along with a wide variety of conventional products like Stop Locks, locking hooks, tags, safe cases, and more.
Since its founding in 1962, FFR Merchandising has grown to offer 15,000 unique in-stock, custom and made-to-order merchandising products, hundreds of new products annually, more than 100 patents, and custom design solutions to service customers across a wide variety of end markets. Loss prevention products range from spiral anti-sweep hooks and Safer products, to infant formula merchandisers, product vending shelves, Invisi-Shield® system, Power Zone® Zig Zag merchandiser and more.