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Online Giant’s New High-Tech Brick and Mortar Hair Salon

Amazon is entering yet another brick-and-market segment and this one could be the most unexpected to date.

The tech giant will open its first-ever hair salon, in London’s hip Spitafields district, where it said it will trial the “latest industry technology,” including augmented reality hair consultations that will allow customers to see what a new hair color or style looks like on them before they make the change. Hair care services at the two-floor, 1,500-sq.-ft. Amazon Salon will be provided by a noted London salon…  CSA

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