Motorola’s Body Worn Camera for Retail Operations

At retail locations all over the world, front line workers and associates have been asked to take on new, challenging roles—mask enforcer, capacity monitor, conflict resolver, security, and more. In many cases, these employees are faced with the difficult task of denying entry or service to people who refuse to follow the new rules and standards set in place to keep everyone safe. These encounters also have potential legal ramifications for the individuals and companies involved.

That’s where worn body camera technology can help. Motorola’s VT100 cameras can be worn by associates and activated only when needed. An associate can simply press record and document any interaction with a customer so that there is a clear record of the incident.

Installation and operation are simple and straightforward. The data that is recorded is not only valuable after the fact, but it also could help de-escalate a tense situation and avoid conflict. If customers are aware they are being recorded, they may choose to adhere to the rules or leave peacefully. The videos can be accessed through a centralized system and, if needed, the system can trigger an alert through a security office.

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The success of brick-and-mortar retail locations depends on the staff being able to concentrate on their most important task—servicing customers efficiently and in a manner that encourages repeat business. This new technology allows associates to put their energy toward customer satisfaction, and it helps alleviate the added stress that many are feeling these days.

LNL Systems LLC, a Bar Code Direct company, is Motorola Solution’s largest business-class two-way radio partners in North America, providing cost-effective communication solutions for many national retailers in the US and Canada. As an innovator and leader in the retail technology space, LNL Systems has evolved to deliver the most comprehensive portfolio of smart devices, platform integration, and analytics that retailers use to profit from the Internet of Things. Contact Mark Barnes, LNL Systems, at 1-877-456-5797.

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