The Rite Aid Asset Protection Team Reveals Details about Its New (and Valuable!) Investigation Tool

The Rite Aid asset protection team may have found a winning approach to crimesolving.

rite aid asset protection

It’s understandably frustrating to a loss prevention professional when a robbery or shoplifting suspect evades apprehension and gets away with their crime. But what if there was a way to track down a criminal after the fact? The Rite Aid asset protection team may have found an effective way to do so.

In a feature article for the January–February 2018 issue of LP Magazine, Garett Seivold, contributing writer, highlights an exciting new technology that may end up reshaping loss prevention’s role when it comes to crime. It’s called Solveacrime, and it’s powered by crowdsourcing.

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From the article:

Solveacrime is premised upon two undeniable truths. First, if you can put information in front of enough people, you can extract something in return. Evidence of this abounds, most notably in crowdfunding platforms like Kickstarter and GoFundMe, where enough people gave enough tiny donations to fund a $13,000 inflatable replica of Lionel Ritchie’s head and $18,633 for a griddle that imposes a pirate symbol into pancakes.

The second truth is that crime is an endless source of fascination and/or concern. Be it community-watch members warning one other about a car break-in or throngs drawn to the latest television crime series or a James Patterson novel, the appetite for “whodunit” is endless.

Solveacrime combines those forces—the power of social media and the insatiable interest in crime. “This is the first crowdsourcing, crime-solving system, which empowers people to upload incidents of crime to get help with solving them,” according to Dario Brebric, president of Captis Intelligence, which operates the Solveacrime platform.

In the article, Seivold speaks with Robert Oberosler, group vice president of asset protection at Rite Aid, to examine why this platform has seemingly led to such quick success. Check out the full article, “Power to the People,” to learn more. You can also visit the Table of Contents for the January–February 2018 issue or register for a free subscription to the magazine. [Note: if you’re already a subscriber, the previous link will take you to the current issue instead.]


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