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Introducing Pinkerton Risk Pulse: Advanced Site-Specific Risk Assessment at Your Fingertips

Retail loss prevention and asset protection are critical aspects of maintaining profitability and ensuring the safety of both clients and employees. With the introduction of Pinkerton Risk Pulse, retailers now have access to an innovative tool that revolutionizes how businesses assess and manage site-specific risks.

Pinkerton Risk Pulse is the first application of its kind to merge intricate site-specific risk assessments into a singular, easy-to-understand report. Our timely and reliable reports cover six key categories, including crime, natural disasters, wildfires, electrical outages, local economic risks, and industrial hazards—each with unique potential to harm employees, clients, and valuable assets.

Since 1850 Pinkerton has been a leading provider of security solutions, offering innovative and cutting-edge risk management, investigations, and protection and response. Following in the footsteps of the Pinkerton Crime Index, the AI and frontier data science crime forecasting tool, Risk Pulse uses advanced algorithms and proprietary data analysis methodologies to provide timely and accurate insights into the overall risk environment of a specific location—and help you make informed risk mitigation, compliance, and investment decisions for your business.

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6 Key Categories for Risk Assessment

  1. Crime Risk: Crime Risk Analysis from the Pinkerton Crime Index simplifies the complex world of crime data, so you understand your neighborhood’s crime landscape. Pinkerton looks at detailed reports from various law enforcement agencies and crunches the numbers to deliver the industry’s most accurate crime risk scores as well as crime trends and patterns.
  2. Natural Disaster: Risk Pulse uses authoritative information from FEMA to assess how often—and how fiercely—14 different natural disasters could impact the neighborhoods where your retail businesses are located. Your neighborhood’s hazard index score is our key figure, telling you the estimated annual risk to buildings, crops, and even people in simple terms. Pinkerton doesn’t just count the events, they calculate the potential dollar damage to your local economy.
  3. Wildfires: Understanding wildfire risk should be on your radar—especially if you’re located in or expanding to areas prone to these events. Risk Pulse is here to help you make informed decisions by simplifying complex wildfire risk data. Pinkerton uses data from the experts at the USDA Forest Service to provide easy-to-understand wildfire risk scores, which can aid in your crisis management planning.
  4. Economic Risk: When it comes to economic risk, the local landscape is key. Pinkerton offers a straightforward snapshot of the economic vitality and potential risks facing neighborhoods nationwide. Risk Pulse tracks local employment trends from the Bureau of Labor Statistics. Pinkerton looks deeper at education, income, home ownership, and poverty rates to give you a relative sense of community prosperity to help you make strategic retail business decisions for all your locations.
  5. Electrical Outage: Power is the lifeline of any organization—especially for retailers. Every second without power counts. Pinkerton leverages detailed data from the Department of Energy to provide a clearer view of electrical reliability trends. Pinkerton keeps tabs on how often the lights have gone out and why—whether it was caused by weather, system failures, or something more sinister. Additionally, they estimate the downtime so you can gauge your local grid’s steadfastness and plan your operational needs with precision.
  6. Industrial Hazard: It’s smart to know what’s happening in the neighborhood where your facilities are located. Pinkerton’s Industrial Hazard analysis paints a clear picture of the potential risks nearby, from atmospheric pollution to hazardous waste storage tanks. Pinkerton taps into the EPA’s extensive records to check on all the known hazards around your location and provide insights that help you brace for any industrial curveballs.

Pinkerton Risk Pulse is not just a report—it’s a strategic tool for risk mitigation. It equips retailers with the data needed to help them protect stakeholders, optimize security budgets, comply with regulatory needs, and make informed investment decisions. Connect with the Pinkerton team to request more information on Risk Pulse and order a report for all your locations.

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