Buy online, pickup in store (BOPIS) is a must-have service for brick-and-mortar retailers of all sizes. Consumers now expect the convenience of online ordering combined with the ability to quickly pick-up their order (no matter how big) at a retail location that is close to their home or place of business.
BOPIS is a convenience for the customer and can increase sales revenue of additional items by as much as $40 per purchase. However, retailers must have the in-store infrastructure in place for purchases to be fulfilled and readily available prior to customer pickup. Enabling secure payment processing is a key part of BOPIS and ensures that the customer enjoys the experience and the retailer gets paid.
Unfortunately, the percentage of fraudulent BOPIS purchases is above average, with retailers reporting a loss of 3-5 percent (with some as high as 10 percent or more). Enabling the convenience of BOPIS without forsaking massive loss is the delicate balance that loss prevention professionals now face.
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