Asher is the senior vice president of partnership development for ALTO USA. Most recently the vice president of strategy for ThinkLP, Asher brings more than thirty years of retail operations, partnerships, business development, marketing, and industry trade association experience. In addition, he is currently the president and chairman of the International Supply Chain Protection Organization (ISCPO). He can be reached at rasher@alto-us.com.
While shoplifting is on the rise nationwide, the response to this crisis is often insufficient. The problem is not solely about the frequency of reported incidents but also about the frustration stemming from the lack of coordination between store teams, law enforcement, and prosecutors.
Marcos Rodriguez is an operations manager with ALTO USA. Here is his perspective on the important role CSSs provide for the retailers ALTO Alliance supports.
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