Helen Levinson is the cofounder and former chief technical officer of Desert Rose Design. With over 20 years' experience in the digital marketing and automation arena, Levinson is a frequent speaker who has presented on this subject at the Food Marketing Institute Asset Protection conference. She is recognized as a digital marketing expert, specializing in social media strategies of how to mitigate risk and prevent damage to a brand's reputation online. Levinson can be reached on LinkedIn at www.linkedin.com/in/helenlevinson and Twitter @helenlevinson.