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Appriss Retail and DiSa Digital Safety Partner on Product Serialization to Fight Fraud

A strategic partnership to help retailers combat fraud and abuse in high-value merchandise was recently announced by Appriss Retail and DiSa Digital Safety. Through this partnership, the DiSa Single Scan Serialization (3S) Smart Barcode that uniquely identifies each item will be incorporated into Appriss Retail’s analytics engine for return authorization, Verify®.

Steve Prebble
Steve Prebble

“Verify always helps retailers identify and mitigate fraud and abuse in returns while enhancing the returns experience,” said Steve Prebble, president of Appriss Retail. “Our partnership with DiSa can produce better outcomes by accounting for serialized products.”

“With our complementary solutions it was a natural partnership,” said Eddie Chng the managing director and group CEO of DiSa Limited. “Combining Verify’s industry leading capabilities with DiSa’s revolutionary single scan serialization technology gives retailers the most comprehensive tools in the industry to protect themselves against fraudulent or abusive returns.”

- Digital Partner -
Eddie Chng
Eddie Chng

Managing in-store and online returns is a major challenge, especially while retailers are also looking to improve the consumer experience through a smooth return process. Verify from Appriss Retail is designed to analyze a retailer’s data and enable a great shopping experience, while simultaneously helping to distinguish and deter the small percentage of consumers whose returns are potentially fraudulent or abusive. DiSa’s 3S Smart Barcode enables the retailer’s point-of-sale (POS) to examine each individual item’s purchase and return history with one single scan, helping to remove disruption and confusion for the consumer and associate. Incorporating fraud mitigation analytics from Verify with DiSa’s knowledge of that unique item provides a level of return detail previously unattainable and allows retailers and brands to materially reduce return fraud or abuse more than either solution individually.

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