Tag: brand protection strategy
Fighting the Fakes: How to Build Your Brand Protection Strategy
"Fueled by the proliferation of Internet use and social media platforms, the magnitude of global physical counterfeiting is estimated to have increased significantly since the beginning of this century."
LPM Insider’s Top 5 Retail Fraud Articles of 2018
Popular retail fraud topics in 2018 included the latest update for credit card fraud news, the side effects of chip technology, and fraudulent returns during the holiday season.
Fighting the Fakes: How to Build Your Brand Protection Strategy
A study by the Government Accountability Office, released in January, observes a shift in sale of counterfeit goods from "underground" or secondary markets, such...
Faking It: Turning Our Loss Prevention Focus to Counterfeit Merchandise
Any international retailer working in luxury brands today will tell you that the genteel days when imitation was seen as the sincerest form of...