3SI, a global leader in innovative security technology, announced the appointment of Steve Sell as vice president, US retail sales. In this role, he will lead 3SI’s retail sales and business development efforts throughout the US retail market and contribute to the strategic development of the US market at large.
“I am very proud and excited to be a part of the 3SI team,” said Sell. “It is a company that I admire, not just for its long-term standing in the security industry, but for its commitment to ongoing innovation and customer-first culture. Applying my experience at 3SI has been rewarding. I look forward to building and growing with this passionate team and supporting our continued growth.”
“Steve is uniquely qualified to lead our retail sales unit and has the energy and retail expertise it takes to help us grow,” said Michael Chiavacci, chief revenue officer for 3SI. “With over 20 years of sales and marketing leadership experience, his depth of industry knowledge, thought leadership, and his proven ability to build high-performance teams will be key in growing 3SI’s retail customer base.”
Previously the director, commercial sales and corporate strategy for JC Penney, Sell has also held leadership roles of increasing responsibility with Deloitte Consulting, Accenture, Checkpoint Systems, Tyco, and CONTROLTEK USA. 
