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Tom Rittman

Tom Rittman is director of solutions sales consulting for GK Americas. In this role, he leads the North American pre-sales team and focuses on GK’s AI, loyalty, and fraud solutions. Prior to joining GK, Tom spent 15 years in AI loss prevention solutions with Appriss Retail and The Retail Equation. Prior to that, he held various sales and marketing leadership positions with MICROS/Datavantage, TMW Systems, and Roadway Express. Tom serves on the NRF Industry Partner Council, and holds his bachelor’s degree in marketing from the University of Akron.


Retail Fraud Detection Is Not One Size Fits All—Here’s Why

The increase in fraud is pervasive across the retail industry, but the solution is not one size fits all. Each retail business must review the data to take a closer look at the fraud trends and determine which specific methods are taking a toll on profitability.

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