The 60-Second Guide to Total Retail Loss

Retail inventory management must change to adapt to new technologies, formats, and ways of shopping.

retail loss

A new report from the Retail Industry Leaders Association advocates a radical new way to think about how to understand and measure retail loss.

Shrink No Longer Cutting the Mustard

  • There is no agreed definition of what constitutes “shrinkage.”
  • Most estimates are based only upon measures of merchandise losses where the cause is unknown.
  • Estimates usually only cover stores – losses in the supply chain or e-commerce are rarely included.
  • There is little standardization on how it should be measured – cost or retail?
  • Its categorization is confusing and often relies upon catch all phrases that lack clarity.
  • Definitional ambiguity has led to some types of loss being ‘hard baked’ into retail businesses.
Don’t be left behind as the LP industry evolves! Get our FREE Special Report, Retail Loss Prevention Secrets from the Experts right now!

Times, They Are A-Changing

  • Since shrinkage was first used, more than 100 years ago, retailing has gone through profound change.
  • New technologies, formats and ways of shopping have generated new opportunities and risks.
  • New data sources now make it possible to understand a broader range of losses across retail businesses.

Getting to Grips with Total Retail Loss

  • Offers a new definition of loss: “events and outcomes that negatively impact retail profitability and make no positive, identifiable and intrinsic contribution to generating income.”
  • Encompasses not just the loss of merchandise but also cash and margin.
  • Covers the entire retail business – physical stores, supply chain, e-commerce and corporate activities.
  • Recognizes the key difference between known and unknown losses.
  • Made up of 31 categories of known losses and two categories of unknown loss.

The Value of Implementing Total Retail Loss

  • Helping to better manage retail complexity: shrinkage no longer reflects and properly conveys the scale, nature and impact of retail losses, particularly as the retail environment becomes more dynamic and fast-changing.
  • Generating greater transparency and accountability: all forms of loss are captured, reducing opportunities for some to be hidden within the business.
  • Creating opportunities – unlocking baked-in losses: by adopting a more systematic approach to defining “loss” under a single typology, new profit-enhancing opportunities will be created.
  • Maximizing the potential of the loss prevention team: LP teams have developed impressive problem-solving skills. See what a difference
    they can make when they are given a broader palette of losses to address.
  • Helping to make good business choices: evaluating retail investments needs high-quality data on both sales and all possible losses to avoid unprofitable cross-functional trade-offs. Total retail loss can help your business make good choices.

Read more about this new way of thinking about retail loss in “Beyond Shrinkage: Introducing Total Retail Loss,” which was originally published in the November-December 2016 issue of LP Magazine.

  • 60 sec guide to Employee LP highlights some of the things we were very alert to back in the 70s when I worked LP for JC Penny’s in Alexandria VA. Shoplifting is was not our biggest cause of shrinkage. Internal theft was our primary cause of merchandise shrinkage to include below cost sales at checkout points. All of this was prior to the introduction of camera surveillance and electronic tags.


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