Sensormatic Solutions unveiled a new line of Sensormatic Essentials Radio Frequency-based (RF) anti-theft solutions. Building on the strength of its pioneering Acousto-Magnetic (AM) electronic article surveillance (EAS) technology and RFID-based EAS and LP offerings, Johnson Controls now provides retailers a one-stop destination to meet all their loss prevention needs—regardless of technology choice and store format. A trusted name in groundbreaking retail technology for over 50 years, Sensormatic Solutions is accelerating growth by expanding market opportunities with RF, which represents over 30 percent of the total $1.2-plus billion EAS market.
The Sensormatic Essentials RF product portfolio includes affordable and stylish anti-theft detection systems in a sleek, modern design to complement any store setting. This strong visual deterrent provides wide exit coverage to support a variety of storefront entrances—backed by strong, reliable performance to protect inventory and ensure open merchandising.
Retailers can also choose from a wide range of RF sensors and labels to suit a variety of product categories. The RF portfolio will leverage the Google cloud-based Sensormatic Shrink Management as a Service (SMaaS) platform for improved equipment uptime and data analytics to help reduce shrink, combat organized retail crime (ORC) and improve sales and staffing. Easy to navigate dashboards help retailers makes sense of the insights to identify problems earlier, and make effective data-driven decisions that will positively influence bottom-line results.
Shrink is a major concern for retailers worldwide, reaching nearly $100 billion globally in 2018. Best-in-class retailers are optimizing their physical stores to ensure operational controls are in place for threats to their bottom line such as retail shrink. EAS is a proven technology investment for retailers to combat the increasing risk of ORC and other forms of shrink.
“In today’s changing retail landscape, retailers recognize in-store technology investments are key to driving better business outcomes,” said Bjoern Petersen, president, Sensormatic Solutions. “For more than 50 years, we have continued to enhance our innovative portfolio with new offerings across loss prevention, inventory intelligence and shopper traffic insights to help our customers move seamlessly into the future.”
Retailers can benefit from Sensormatic’s deep domain expertise, proven installation and service capabilities, and stringent product quality assurance and testing processes. By taking a consultative approach, Sensormatic teams assess each customer’s needs to select the right loss prevention technologies based on store environment, budget, market segment, type of merchandise to protect—while ensuring flexibility for growth. With its expanded portfolio, Sensormatic is now a one-stop destination for all retailers regardless of their technology choice.
