About the Author

Nils Montan

Nils Montan is the president of the International AntiCounterfeiting Coalition (IACC), the Washington, DC-based nonprofit association dedicated to protecting intellectual property and deterring counterfeiting. A seasoned intellectual property and trademark veteran, Montan was formerly vice president of senior intellectual property counsel at Warner Bros. He also practiced intellectual property law for firms in Los Angeles and Washington, DC.

Articles by Nils Montan

360-Degree Intellectual Property Protection

Retail Fraud

360-Degree Intellectual Property Protection

A company’s brand is its most valuable asset. Today, the concept of “brand” stretches beyond a company’s logo, colors, product design, and general trade presence to include its retail experience, employee actions, product performance, and more. As a tangible asset, it builds equity that translates into trust. Trust, in the