Tag: what is omni channel retailing


What is Omni-channel Retailing?

What is Omni-channel Retailing?

We hear the phrase everywhere. Yet few ask explicitly: what is omni-channel retailing? Omni-channel is defined by TechTarget as “a multi-channel approach to sales that seeks to provide the customer with a seamless shopping experience whether the customer is shopping online from a desktop or mobile device, by telephone or   Read More