It wasn’t too long ago that the best way to deter shoplifters was to lock up your high-risk, high-value products or keep them behind the counter. But with ever-increasing competition and shrinking margins, successful retailers need to have their merchandise out on the sales floor, where potential customers can touch Read More
Tag: rfid tag
Checkpoint Systems, a global supplier of electronic article surveillance (EAS) and RFID solutions for the retail industry, announced at NRF’s Annual Convention & EXPO its Wind RFID label for cosmetics categories and many other merchandise visibility applications.
The new label features the use of Impinj’s Monza® R6-P RAIN RFID tag chip, Read More
Marketing textbooks tell us that every product, brand, and technology has a life cycle. First, there is the launch and introduction, then a period of strong growth, then a period of maturity, and then of course, a period of decline.
This basic understanding of product life cycles came to my mind Read More
Over the past few years, it has been hard to pick up a newspaper or magazine without seeing an article about RFID. Publications such as USA Today, Fortune, BusinessWeek, PC Magazine, CFO, and, of course, Loss Prevention are just a few of the publications that have featured articles about various Read More